Toutes nos formations sont désormais disponibles en "Live Virtual classes". Contactez-nous pour plus d’informations : formation@oxiane.luToutes nos formations sont désormais disponibles en "Live Virtual classes". Contactez-nous pour plus d’informations : formation@oxiane.lu

Customer Experience : Build a Customer Journey Map

Accueil » Formations » Soft Skills » Customer Experience : Build a Customer Journey Map

This training aims to demystify the main concepts of Customer Experience approach. During these two days you will learn to build a "Customer Journey Map", then to use this methodology in correlation with the values and the culture of your company.

1200 € HT 2 jours VD-CEX

Programme

Introduction to the Customer Experience Approach

Customer Journey Mapping methodology

Brand values definition

Define your compagny’s Do’s & Don’ts

Identifying your Personas

Selecting the right journey map

  • Customer Journey Mapping: stages, actions, touchpoints, feelings, insights
  • Root cause analysis
  • Solution brainstorming
  • Action items

Workshop summary